When creating a brand identity for your travel business, understanding your options is key to choosing the right path. At Tique, we offer two distinct branding services…but how do you know which one is right for you? Semi-Custom vs Custom Branding. Let’s explore the differences and help you decide.

What is Semi-Custom Branding?

Our Semi-Custom Branding packages are perfect for travel advisors who want a professional brand identity without undergoing the full design process. This option allows you to select from curated templates – with a limited number of each concept sold – that are customized with your name and info, colors, and imagery. It’s a quick, yet cohesive, branding solution that still feels personalized.

What’s Included in Semi-Custom Branding?

• Pre-designed logo suites and font selections
• Customized color palette
• Optional brand add-ons to ensure consistency on social media and in your marketing efforts

Semi-Custom Branding is ideal for travel professionals who need a polished and professional look without the time commitment of a custom design process.

What is Custom Branding?

For travel advisors seeking a completely unique brand identity tailored to their business goals, Custom Branding offers a start-to-finish personalized experience. This option is ideal if you have a specific vision or want your brand to stand out in the competitive travel industry.

What’s Included in Custom Branding?

• A one-on-one strategy call to define your brand’s goals and vision
• Custom logo creation with multiple concepts and revisions
• A bespoke color palette and type suite
• Detailed brand guidelines to guarantee consistency across all platforms
• Optional brand add-ons to expand your brand

Custom Branding is designed for those ready to invest in a high-end, fully bespoke identity that resonates with their ideal clients.

Semi-Custom vs. Custom Branding: Which is Right for You?

Choosing between Semi-Custom and Custom Branding depends on your business needs, budget, and goals:

• Semi-Custom Branding: Best for new travel advisors or those looking for a quick, professional, and budget-friendly branding solution.
• Custom Branding: Perfect for established travel advisors who want to create a one-of-a-kind brand that elevates their business and attracts premium clients.

The Tique Difference

At Tique, we understand that your brand is more than just a logo. It’s the face of your travel business and a reflection of your values. Whether you choose Semi-Custom or Custom Branding, our mission is to make certain your brand stands out and connects with your dream clients.

Ready to Elevate Your Travel Brand?

Your travel business deserves a memorable brand identity. Let Tique help you create a brand that reflects your unique vision and attracts the right clients. Contact us today to get started with Semi-Custom or Custom Branding! And don’t forget to tune into our weekly podcast, Tique Talks, for actionable steps to build your travel business.